Driven by Insight
With over 35 years of experience in the insurance industry, Jim Campbell brings deep expertise in analytics, catastrophe modeling, and strategic consulting. Through Campbell Insurance Consulting (CIC), he provides practical, results-driven solutions to insurers, reinsurers, MGAs, and industry partners seeking to make smarter, data-informed decisions.
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Whether you're navigating product development in catastrophe-prone states, implementing cutting-edge AI tools, or seeking clarity through data, Campbell Insurance Consulting brings strategic insight backed by a track record of measurable success.
Our Services
AI-Powered Insurance Solutions
AI - The New Frontier
I help insurance organizations apply artificial intelligence to real-world challenges — improving strategy, increasing efficiency, and uncovering hidden opportunities. Explore practical applications of AI and uncover innovative ways to use it across underwriting, pricing, claims, product development and operational workflows. Whether you’re just getting started or looking to enhance existing analytics, we provide focused consulting to help you leverage AI where it matters most.
Maximizing the Value of Catastrophe Models
Make Cat Models Work for Your Bottom Line
Catastrophe models are only as useful as the decisions they inform. With decades of experience in catastrophe-exposed markets, I help insurance companies make smarter underwriting and pricing decisions by ensuring the right model inputs are used and by translating complex outputs into actionable insight.
Decision Support Consulting
Build Smarter Systems. Make Better Decisions
I offer consulting services to help insurers design new decision support systems or get more value from existing ones. With deep industry experience, I bridge the gap between business users and technical teams to ensure systems are practical, efficient, and aligned with strategic goals. I also help clients select and apply the right analytical tools to uncover insights that drive better business decisions.
Subject Matter Expertise & Industry Connections
Bringing Expertise, Connections, and Execution Together
Over the course of my career, I’ve developed a deep network of trusted relationships across carriers, MGAs, vendors, and reinsurers. I partner with technology firms, data providers, and analytics teams to help bring effective solutions to market — combining subject matter expertise with real-world execution.
Whether you’re looking to introduce a new tool, gain traction with insurance clients, or co-develop an offering that meets market needs, I can help bridge the gap between technical innovation and insurance decision-makers. My role often includes lead generation, product positioning, and shaping solutions that resonate with underwriting, product, and actuarial teams.